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Netflix rolls out mobile games to users in select European markets

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The Netflix brand is seen on their workplace in Hollywood, Los Angeles, California, U.S. July 16, 2018. REUTERS/Lucy Nicholson

Sept 28 (Reuters) – Netflix on Tuesday rolled out 5 cell gaming titles to its subscribers in choose European markets, as a part of its efforts to diversify income sources amid intensifying competitors within the booming video-streaming area.

The corporate has launched “Stranger Issues: 1984”, “Stranger Issues 3: The Sport”, “Card Blast”, “Teeter Up” and “Capturing Hoops” titles on Android to Netflix members in Spain and Italy.

Poland, the place the “Stranger Issues” titles are already accessible, will get the opposite three titles.

“We’re nonetheless within the very early days, however we’re excited to convey these unique video games as a part of the Netflix membership – with no advertisements and no in-app purchases,” an organization spokesperson instructed Reuters.

Netflix had talked about its plans to enter gaming throughout its final quarterly earnings, as newer gamers together with Disney+ and HBO Max have been quickly gaining subscribers, intensifying competitors within the streaming panorama.

“We view gaming as one other new content material class for us, much like our enlargement into unique movies, animation and unscripted TV,” the corporate stated in its shareholder letter.

“We predict the time is correct to study extra about how our members worth video games.”

Reporting by Eva Mathews in Bengaluru; Enhancing by Vinay Dwivedi

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