Toast’s Online Ordering Platforms: How They Work, Alternatives

Toast has three on-line ordering platforms for eating places:

  • On-line Ordering, the place prospects place takeout and supply orders.

  • Order & Pay, the place prospects scan a QR code whereas in your restaurant to see your menu, place their orders and pay.

  • Toast TakeOut, a shopper app for takeout and supply, just like apps like Uber Eats, that aggregates collaborating Toast-powered eating places.

These methods combine with Toast’s POS system, which makes it simple to replace the menu and costs, and to trace efficiency. If you happen to already use Toast, these instruments are a straightforward option to get prospects to purchase on-line. Whereas On-line Ordering and TakeOut ship a well-recognized at-home ordering expertise, Order & Pay is a comparatively new option to work together with company and should require some operational changes.

Deciding components

On-line Ordering

(Picture courtesy of Toast)

Abstract: On-line Ordering lets prospects place orders for pickup or supply. Notice that this isn’t an internet site builder; you’ll have to look elsewhere if you wish to create an internet site together with your title on it. As a substitute, consider this product as an extension of your Toast POS that prospects can entry anyplace — a self-order kiosk in everybody’s pocket.

The way it works: Prospects navigate to your ordering web page, hosted by Toast, by a hyperlink you may put up in your web site or anyplace else. The ordering web page syncs together with your present menu. After deciding on their order, prospects enter and submit their cost data. Utilizing On-line Ordering provides you entry to Toast’s supply providers, which are typically cheaper than third-party marketplaces and can provide you a better stage of management over the shopper expertise and relationship.

  • Makes use of Toast’s supply providers, which may value lower than third-party supply providers.

  • Toast additionally integrates with Uber Eats, DoorDash, Grubhub and Chowly.

  • Syncs with Toast POS options, together with menu updates.

  • Fee-free supply choices by Toast.

  • Acquire buyer contact data with orders.

  • Ship prospects order updates.

  • Doesn’t embody an internet site.

  • Quote-based pricing makes it tough to shortly grasp worth.

Order & Pay

(Picture courtesy of Toast)

Abstract: Order & Pay permits prospects eating in your restaurant to make use of their telephones to view your menu, place an order and pay.

The way it works: Every desk has a singular QR code a buyer scans once they enter. This hyperlinks every order to a desk, making certain that the proper order goes to the proper desk. Every individual in a celebration can place their very own order, together with add-ons, on their very own telephones and tie their title to the order. On the finish of a meal, every individual will pay for his or her verify straight from their telephone. Prospects can ship messages to workers, like a request for extra utensils.

Quote-based pricing for all plans.

  • Distinctive QR code for every desk.

  • Every member of a celebration can place their very own order and pay for their very own tab.

  • Workers spend much less time transferring data from buyer to pc.

  • Friends can place orders and pay as quickly as they’re prepared as an alternative of ready for his or her server.

  • Self-service can result in decreased labor prices.

  • Acquire buyer contact data with each order.

  • Quote-based pricing makes it tough to shortly grasp worth.

  • Friends who discover know-how tough might have help.

Toast TakeOut

Abstract: Toast TakeOut is an app that’s just like DoorDash or Grubhub.

The way it works: To hitch TakeOut, a restaurant should be a Toast buyer. Prospects can order takeout or supply and Toast handles the supply with its community of drivers. The corporate doesn’t cost commissions and says eating places can save in comparison with third-party supply apps, the place charges will be as excessive as 30% of the order. Prospects can earn advantages by Toast’s loyalty program, which may encourage repeat enterprise.

Quote-based pricing for all plans.

  • Toast’s loyalty program works with app orders.

  • Contains choices for pickup and supply.

  • No commissions means it probably prices much less to make use of than different supply apps.

  • Integration with Toast POS makes it easy to replace your menu and handle peak ordering hours.

The Toast TakeOut app will not be as extensively used as some rivals.

Alternate options

Mainstream marketplaces

DoorDash, Grubhub and Uber Eats all combine straight with Toast and supply takeout and supply providers, just like Toast’s On-line Ordering. Every firm gives two methods to get your menu in entrance of shoppers. You are not restricted to selecting only one: You might select to take part in a number of ordering apps.

  • Record straight on the app. When you probably pays extra in comparison with Toast’s digital platforms, you’ll achieve entry to an enormous viewers on these fashionable apps.

  • Create your individual customized order web page. This selection, which is most just like Toast’s On-line Ordering, permits you to customise an ordering web page you may hyperlink to from your individual web site.

Extra complete integrations

Toast integrates with corporations that present technical options that transcend an ordering web page:

  • With Popmenu, you may construct a complete web site that features an ordering part.

  • Construct your individual app with SpeedETab.

  • GoParrot helps you create app, net and in-store ordering capabilities.

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