Comparing LinkedIn vs. Glassdoor for Employers Seeking Workers
With hundreds of thousands of unfilled job openings and a severe scarcity of employees, companies throughout the nation are struggling to recruit the workers they want.
Is your corporation struggling to search out certified job candidates? In that case, you’ve little doubt thought of utilizing a preferred on-line recruitment platform like LinkedIn or Glassdoor. However what’s the distinction between the 2? Which one is finest to your wants?
One other web site that addresses most of the choices on each side, in a single location, is ZipRecruiter. If neither LinkedIn nor Glassdoor has the whole lot job seekers or employers want, it might be a better option to search out certified candidates or land your subsequent position. Learn on to know which job board will aid you obtain your skilled targets.
On this information, we’ll go in-depth and do a side-by-side comparability between these two platforms — how they work, what they value and what audiences they’re geared toward.
Let’s begin with an summary of every:
LinkedIn: the Final Networking Website
LinkedIn is the most important skilled networking website on the earth, with greater than 750 million members in 200 international locations.
LinkedIn for Employers
LinkedIn can assist employers join with certified candidates, particularly for white-collar positions. These professionals are those who largely use the networking website.
You possibly can pay to make use of “LinkedIn Recruiter,” which is often utilized by bigger firms; or “LinkedIn Recruiter Lite,” which is for smaller firms. With LinkedIn Recruiter, you possibly can create a vast variety of job postings.
You possibly can create a job posting totally free utilizing a service referred to as LinkedIn Jobs, however know that LinkedIn makes use of a ppc mannequin to advertise your job vacancies.
LinkedIn for Job Seekers
When you create an account on this networking platform, you construct a profile and hyperlink your self to different professionals you’ve labored with or who . Networking is an effective strategy to search for a job, and LinkedIn says roughly half of hires on the positioning end result from a private connection.
Searching for a job posting? You possibly can look on the LinkedIn Jobs web page to get suggestions for job listings that may attraction to you. Whether or not you’re a software program engineer or an accountant or one thing utterly completely different, there’s one thing right here for you.
LinkedIn is free for job seekers, though LinkedIn Premium prices $29.99 to $59.99 per thirty days for job seekers. With these plans, you get extra instruments to assist your profile stand out, you get the power to message LinkedIn members you’re not related to, and also you get extra info on the people who find themselves viewing your skilled profile.
Glassdoor: Workers Fee Employers
Glassdoor launched in 2008 as an organization overview web site the place workers and former workers may write critiques of their firm anonymously, and publish their salaries for comparability. It has since expanded its choices, and now attracts roughly 50 million guests per thirty days.
Glassdoor for Employers
You possibly can declare your organization on Glassdoor’s web site and create an organization profile totally free. It’s a great way to construct your employer model. The free model lets you publish primary details about your organization and what it does. Glassdoor’s paid plans supply extra customization choices.
For job listings, Glassdoor sends you to its sister web site, Certainly.com, one of many largest on-line job boards round for employers and job hunters alike. You possibly can publish as much as 10 jobs free for seven days. Past that, although, you’ll have to pay.
Certainly’s hiring platform helps employers faucet into that job board to search out certified candidates who can be found. Recruiters can expedite the screening course of, robotically transferring candidates ahead who point out they meet preset circumstances in hiring questionnaires.
Like ZipRecruiter, Certainly allows you to pay to bump up the location of your job posting in search outcomes, and you may create focused advertisements to promote to extra certified candidates.
Glassdoor for Job Seekers
Glassdoor is free for job seekers, and the corporate profiles are helpful in your job search. Are you interested by a selected firm? You possibly can learn worker critiques of every firm, and guess what? Not all of the critiques are optimistic! Actually, a number of the critiques are usually scathing. Studying them could be fairly academic. Study whether or not sure firms imagine in work-life steadiness and issues like that.
LinkedIn vs. Glassdoor: Execs and Cons
Every of those well-liked recruitment platforms have their pluses and minuses, relying on what you’re searching for.
LinkedIn’s Execs and Cons
| Execs | Cons |
| Gives an enormous networking platform | Will be complicated whether or not to join LinkedIn Recruiter, LinkedIn Recruiter Lite, LinkedIn Premium or LinkedIn Jobs |
| Gives a manageable ppc mannequin to advertise job listings | Not all costs are posted on-line |
Glassdoor’s Execs and Cons
| Execs | Cons |
| Gives some primary job listings totally free | The precise job listings are on a special website, Certainly |
| You possibly can create an organization profile with info you need potential recruits to see | Costs aren’t posted on-line |
LinkedIn vs. Glassdoor: Applicant Monitoring
Does your organization use an applicant monitoring system like Bullhorn, ClearCompany or Greenhouse? Each LinkedIn and Glassdoor work seamlessly with dozens of third-party applicant monitoring methods.
Utilizing ATS integration, these on-line platforms can assist make sure that your job posts are up-to-date, eliminating friction for job candidates and making the interview course of extra environment friendly.
Each LinkedIn and Glassdoor’s ATS integration may also generate beneficial information for employers, from monitoring job posting high quality to serving to you faucet right into a resume database. The analytics can present you the way properly candidates reply to your job alerts or job advertisements and aid you uncover methods to enhance them.
LinkedIn vs. Glassdoor: What It Prices
That is probably the most difficult half for job posters such as you to grapple with, as a result of there are such a lot of completely different pricing choices, and never all the costs are posted on-line. In some instances, you’ll have to ask every firm’s gross sales division for a quote.
Free choices are few. Each recruiting platforms supply free trials: ZipRecruiter allows you to publish jobs totally free for 4 days. LinkedIn affords a one-month free trial for its “Recruiter Lite” possibility. Glassdoor allows you to publish as much as 10 job openings totally free for seven days.
LinkedIn’s Pricing
On LinkedIn, you possibly can publish one job at a time totally free. Free job posts seem in search outcomes on LinkedIn, and so they assist you to filter and handle job candidates. However they develop into much less seen in search outcomes over time to present newer job postings the chance to be seen by job seekers. As soon as your job posting will get 75 candidates, it will get faraway from search outcomes.
It’s important to attain out to LinkedIn to get a worth quote for LinkedIn Recruiter, which is often utilized by bigger firms, and which lets you create a vast variety of job postings. Nevertheless, a slimmed-down model referred to as LinkedIn Recruiter Lite prices $119 per thirty days, or $99.95 per thirty days for those who join a yr.
LinkedIn additionally has a service referred to as LinkedIn Jobs, the place you possibly can publish a job totally free after which ppc to advertise.
Glassdoor’s Pricing
By Glassdoor, you possibly can publish as much as 10 jobs totally free for seven days on its sister website, Certainly. Past that, although, you’ll have to pay for premium job placements.
Glassdoor has two paid plans — Normal and Choose. For costs, you need to contact Glassdoor’s gross sales division.
With the Normal bundle, you possibly can customise your organization profile and do a key phrase evaluation of your organization’s critiques, amongst different issues. With the Choose bundle, you get business benchmark studies and viewers concentrating on insights.
Buyer Help
You possibly can contact LinkedIn by way of dwell chat help, however not on the cellphone. The web site has a assist heart the place you discover “the right way to” guides or submit a question.
Glassdoor has a “Contact Us” web page on its web site the place you possibly can ship the corporate queries. There’s additionally a search bar that may aid you discover solutions to your questions.
Resume Search
Wish to do a resume search? LinkedIn doesn’t have an enormous resume database like, say, ZipRecruiter does. However on LinkedIn, you should use the positioning’s search instruments to look via customers’ profiles and discover potential job candidates.
Glassdoor’s sister website, Certainly, additionally affords screening options to expedite the hiring course of, with out letting an unqualified candidate smooth-talk you into an interview.
The Backside Line
If you happen to’re an employer searching for an efficient place to publish jobs, these are two strong choices.
LinkedIn lets you contact potential candidates who suit your wants, so you possibly can encourage them to use. It additionally permits you entry to an enormous community of pros.
Glassdoor lets you create an in depth firm profile and assert some management over your model. It additionally lets you publish jobs via its sister website, Certainly.
Nevertheless, ZipRecruiter affords you the power to get your job posting out to greater than 100 job websites. Additionally, hiring managers and HR administrators can benefit from how ZipRecruiter’s AI streamlines the method of making job postings, reaching certified expertise and monitoring candidates.
Any of those selections can discover you the workers you want.
Mike Brassfield ([email protected]) is a senior author at The BaghdadTime.
